In 1985, Mr Giridhar Sarraf moved to Surat, the rapidly growing textile hub of India, to setup Sakambari Silk Mills. Sakambari manufactured synthetic sarees under the brand name "Triveni Sarees". In 2011, we setup TriveniSarees.com - to take the fabulous Triveni collection worldwide, online and a few clicks away. We started directly interacting with our customers - we listened to you, we added Salwar Suits, Lehenga Cholis, Lehenga Sarees, Kurtis, Jewellery, Cotton and Silk Sarees to our collection. Triveni became Triveni Ethnics.